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By GEO

How to Check Your AEO and GEO Visibility for Free (Tools and Chrome Extensions That Actually Work in 2026)

You can check whether ChatGPT, Perplexity, Gemini, and Google AI Overviews mention your brand for free, in your browser, in about a minute. Here are the free AEO/GEO visibility checkers and Chrome extensions worth using in 2026, what each measures, and how to turn a score into a plan.

How to Check Your AEO and GEO Visibility for Free (Tools and Chrome Extensions That Actually Work in 2026), by Deepak Gupta on guptadeepak.com

Ask ChatGPT "what are the best tools in my category" right now. Watch the answer. It will name three to five brands, cite a handful of sources, and skip everyone else. That shortlist is the new front page of the internet, and most companies have no idea whether they are on it.

That is the gap AEO and GEO visibility checking closes. The good news: you do not need an enterprise budget to find out where you stand. You can check your AI visibility for free today, in your browser, in about a minute.

This guide covers the free web tools and the free Chrome extensions worth installing, what each one actually measures, where "free" comes with strings attached, and how to turn a score into a plan.

Why checking AI visibility suddenly matters

The behavior shift is not theoretical anymore. ChatGPT processes roughly 2.5 billion prompts a day across 900 million weekly users, and a growing share of those prompts are product research, vendor comparisons, and "best X for Y" questions. According to Conductor's 2026 AEO/GEO benchmarks, ChatGPT alone drives the large majority of AI referral traffic, and Google AI Overviews now appear in around a quarter of all searches.

Here is the part that should make you nervous. Only about 16% of brands systematically track whether they show up in AI answers. The market for generative engine optimization is on track to grow from under $1 billion in 2024 to several billion by the start of the next decade. The brands measuring now are building a head start the rest will struggle to close.

When an AI engine names a vendor, that mention works the way a featured snippet used to. It shapes the buyer's shortlist before they visit a single website. If you are not in the answer, you are losing deals you never even see. The deeper reason this is now a structural problem, not a marketing tweak, is that AI visibility reduces to whether your pages are crawled, indexed, and fresh.

AEO vs GEO vs SEO, in one breath

Quick definitions so the rest of this makes sense:

  • SEO gets your pages to rank in traditional search results.
  • AEO (Answer Engine Optimization) gets your content cited as the answer inside engines like ChatGPT and Perplexity.
  • GEO (Generative Engine Optimization) structures your site so generative models understand, trust, and recommend you.

A page can rank #1 on Google and still be invisible to AI. That is the gap these tools expose. For the full distinction, see AEO vs GEO explained. A good free checker tells you four things: how often you are mentioned, whether you are cited with a link, where in the answer you appear, and which competitors show up instead of you.

Free AEO/GEO Chrome extensions worth installing

Chrome extensions are the fastest way to start because they capture what AI actually says while you use it. No dashboards to configure, no prompts to design upfront. You browse, the extension watches.

1. GrackerAI AEO Visibility Tracking

This is the one we built (full disclosure: I founded GrackerAI), and it is genuinely free with no account required. Install it, set your brand, aliases, target domains, and competitors once, and it quietly analyzes every ChatGPT answer you see. It captures citations, mentions, sentiment, and your position in each response, then stores everything locally on your machine.

A few things make it different. It surfaces fanout queries, the related sub-questions ChatGPT explores behind the scenes, so you see the hidden prompts shaping your category. It runs in three modes: manual (capture only what you choose), tracked (auto-capture specific prompts), or auto (capture every answer). And it is private by design. There are no accounts, no logins, no servers, and no external network calls. Your data lives in your browser and nowhere else.

Best for: marketers and founders who want real visibility data from real ChatGPT answers without handing their data to a third party.

2. Adobe LLM Optimizer

Adobe's free extension takes the opposite approach. Instead of tracking mentions, it analyzes how AI crawlers see your page and scores its "citation readability," flagging the machine-readability issues that stop AI systems from quoting you. Adobe reports a 5x increase in citations for Firefly and a 200% visibility lift for Acrobat using its own tooling.

Best for: a technical audit of whether your pages are even extractable. Use it alongside a mention tracker, not instead of one.

3. Ekamoira Extension

The strongest free multi-platform option. It checks Google AI Overviews, ChatGPT, Perplexity, and Google AI Mode in a single run, with five editable prompts, competitor detection, and emailed reports. The free tier allows one check per day, and you can go unlimited with an API key.

Best for: quick multi-engine spot checks with custom prompts.

4. Teun.ai Extension

Focused entirely on ChatGPT brand visibility. It auto-scans commercial prompts, keeps historical data in a dashboard, and stores credentials locally for GDPR compliance. The free tier is capped at two scans per month.

Best for: teams optimizing specifically for ChatGPT who do not need multi-platform coverage.

5. AEO/GEO Audit Tool (AI readiness check)

A free one-click on-page auditor that scores any URL for AEO and GEO signals across ChatGPT, Claude, Perplexity, and Google AI Overviews, checking schema markup, heading structure, and answer formatting.

Best for: a fast page-level readiness check before you publish.

Extension comparison at a glance

ExtensionWhat it measuresEnginesFree tier
GrackerAI AEO Visibility TrackingMentions, citations, sentiment, position, fanoutChatGPTFully free, private, local
Adobe LLM OptimizerPage crawlability and citation readabilityCrawl analysisFree
EkamoiraMulti-engine brand mentionsAI Overviews, ChatGPT, Perplexity, AI Mode1 check/day
Teun.aiChatGPT brand mentionsChatGPT only2 scans/month
AEO/GEO Audit ToolOn-page AEO/GEO readinessChatGPT, Claude, Perplexity, AI OverviewsFree

Free web-based AEO/GEO checkers (no install needed)

If you want a baseline without adding an extension, these run in a browser tab. Most ask only for a domain or brand name.

GrackerAI free AI visibility score

Enter your domain and get a score in about 60 seconds, with no signup, across all six major engines: ChatGPT, Perplexity, Claude, Gemini, Microsoft Copilot, and Google AI Overviews. Unlike general-purpose tools, GrackerAI is purpose-built for cybersecurity, with security-specific prompt libraries and models, so the prompts it tests reflect how real security buyers actually search. Trusted by 500+ security teams.

Ahrefs AI Visibility Checker (Brand Radar)

Free and no signup. It queries ChatGPT, Gemini, Perplexity, Copilot, and Google AI Overviews with search-backed prompts derived from real search behavior, then reports total mentions, a per-platform breakdown, your top topics, and the domains and pages cited alongside you. The real-search grounding is its standout feature.

Semrush AI Search Visibility Checker

Free marketing intelligence across ChatGPT, Gemini, and Google AI Overviews. It catches both linked citations and unlinked brand mentions, compares you against competitors, and layers in sentiment. Strong if you already live in the Semrush ecosystem. For an honest take on how messy this whole measurement category is, read the GEO measurement vendor landscape buyer's guide.

Dageno AI

A free plan that monitors 10+ platforms, including ChatGPT, Perplexity, Gemini, Claude, Grok, Copilot, DeepSeek, and Qwen, with full response capture rather than a simple yes/no. Good entry point if you want ongoing monitoring on a budget.

AEOProof

A free readiness tool offering three scans a day of up to 20 pages each, plus one bonus AI test that shows real model responses. Useful for proving before-and-after impact after you ship changes.

Site-audit style checkers (AI Rank Lab, AEO GEO Checker)

These analyze 40 to 100+ on-page signals, schema, llms.txt, AI crawler access, answer formatting, and return a scored report, often by email. They tell you whether your site is technically ready to be cited, which complements the mention trackers above.

The honest truth about "free"

Free tools are how you should start. They are not where you should stop. Here is what to watch for:

  • Previews, not full pictures. Many free checkers test a small sample of prompts and show a limited slice of your data to nudge you toward a paid plan.
  • Rate limits. One check a day or two scans a month is fine for a baseline, useless for tracking change weekly.
  • Single snapshots. A one-time grade tells you today's number. AI answers shift as models update and competitors move. Visibility is a trend, not a screenshot.
  • Mentions vs readiness. Some tools measure whether AI names you. Others measure whether your pages are extractable. You need both, and few free tools do both well.

The smart play: use a free extension and a free web checker together to establish your baseline this week, then decide where a paid platform earns its keep.

What to actually do with your results

A score is only useful if it changes what you ship. Once you have your free check, work through this:

  1. Find your weakest engine. You might appear constantly in Perplexity and never in ChatGPT. That is a content and authority gap, and it is fixable.
  2. Read the competitor list. The brands named instead of you reveal exactly which prompts you are losing and why.
  3. Trace the cited sources. Note which domains AI keeps drawing from in your category. Often a handful of sources (a review site, a comparison page, one strong forum thread) drive most of the mentions. Earn presence there.
  4. Fix extractability. Lead sections with direct answers, write headings as the questions buyers ask, add FAQ and Organization schema where the visible content supports it, and make sure AI crawlers are not blocked in robots.txt. The full mechanism is in the crawl budget and AI visibility research report.
  5. Re-check and track the trend. Run the same check on a schedule. The number on its own means little. The direction means everything.

When free is enough, and when it is not

Free is enough when you are establishing a baseline, validating that AI search matters for your category, or running occasional spot checks. That covers a lot of teams getting started.

You have outgrown free when you need to track hundreds of prompts daily across every engine, prove pipeline impact to leadership, benchmark per-engine share of voice and sentiment over time, or connect visibility data to a content engine that actually closes the gaps it finds. Most free tools monitor. They tell you what is happening. They rarely tell you why, and almost never help you fix it. Closing those gaps is product work as much as marketing work, which is the argument behind GEO being a product discipline, and the practical version lives in the AEO strategy playbook.

That is the line GrackerAI is built to cross. It combines daily monitoring across all six engines with an article engine that turns the gaps it finds into citable content, purpose-built for cybersecurity companies. Free tools show you the scoreboard. The platform helps you change the score.

Frequently Asked Questions

Can I really check my AEO and GEO visibility for free?

Yes. Free web checkers like GrackerAI, Ahrefs, and Semrush, plus free Chrome extensions like GrackerAI AEO Visibility Tracking and Ekamoira, let you see where your brand appears in AI answers at no cost. Expect sampled data and rate limits on free tiers.

What is the difference between an AI mention and an AI citation?

A mention means the engine named your brand in its response. A citation means it linked to your website as a source. Both matter, and they call for different strategies. Authority and reputation drive mentions. Strong, extractable pages drive citations.

Which Chrome extension is best for tracking ChatGPT visibility?

For private, fully free, ongoing capture of mentions, citations, sentiment, and position inside ChatGPT, the GrackerAI AEO Visibility Tracking extension is the most complete free option. For quick multi-engine spot checks, Ekamoira is the strongest free multi-platform choice.

How often should I check?

Establish a baseline now, then check on a regular cadence (weekly or monthly) so you are reading a trend, not a single snapshot. AI answers change as models update and competitors publish.

Do these tools work for any industry?

Most general-purpose checkers do. GrackerAI is the exception by design: it is built specifically for cybersecurity companies, so its prompts and models reflect how security buyers actually research vendors.

Stop guessing whether AI recommends you

Buyers ask AI. AI answers with a shortlist. The only question that matters is whether your brand is on it, and you can find out for free right now. See how AI sees your brand and get your visibility score in 60 seconds. No signup required.

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