Featured
Founders
The Fundraising Sequence from Pre-Seed to Series A
Most founders treat fundraising as a personality test. It is a process with a start date, a list, and a close. Here is the sequence, and the playbooks.
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Founders
All topics →Founders
For founders, by a founder who scaled a customer-identity platform past a billion users: playbooks for starting up, surviving early growth, and the bets that decide whether you make it.
30 stories, newest first.
Opinion
August 15: The Country That Taught Me to Build Before I Had Permission
India turns 79 today. Before any accelerator or investor, India installed the operating system I still build on: resourcefulness, jugaad, and the refusal to accept that something cannot be done. A reflection on going from back office to reference implementation.
GTM
What a B2B Contact Database Actually Requires (Most Founders Get This Wrong)
Most founders build outbound infrastructure on top of a contact list that is already about 22.5 percent stale within a year. Discovery, verification, and enrichment are three different problems, and skipping verification is what wrecks deliverability.
B2B SaaS
The Indian B2B SaaS Founder's Blueprint for Winning US Customers
I built in India and sold into the US the hard way. Here is the blueprint I would hand my younger self: get the entity right, earn SOC 2 trust early, price in dollars, and put your best people in front of US buyers.
Opinion
Space Exploration Day: Everything Starts as an Impossible Idea
On Space Exploration Day, the moon landing is a founder's lesson in sequencing: commit to the outcome before you have proof it is reachable, and build the proof on the way.
Opinion
AI Appreciation Day: An Operator's Thank You
It is AI Appreciation Day. From an operator's seat, here is what AI actually changed: it collapsed the distance between an idea and a shipped product, and rewrote how customers discover companies.
Opinion
World Youth Skills Day: The Skill That Matters Most Now
On World Youth Skills Day, the advice that runs against the usual: stop future-proofing a single skill. The durable skill is learning a new one fast, under pressure.
Opinion
America at 250: The Best Place to Build What Doesn't Exist Yet
America turns 250, and it is still the best place to build something the market has no words for yet. A founder's reflection on a career spent doing exactly that.
Opinion
Canada Day: Where My Founder Story Started
Before the Bay Area, before GrackerAI, there was Canada. My first company started there, the one that grew to manage identities for over a billion users. A Canada Day reflection on where a founder story began and why a smaller stage is a gift.
Books
Why I Stopped Reading Business Books and Started Reading Biographies
Business books optimise for shareable takeaways. Biographies preserve the messy situations the takeaways came from. Here is why the latter teaches more, and the 14 biographies I recommend instead.
E-books
The 11 E-books I Wish Existed When I Started LoginRadius (So I Wrote Them)
When I founded LoginRadius in 2013, there was no cybersecurity-founder playbook. I wrote 11 e-books to be what I wish I had. Here's each one and the lesson it captures.
Tech Graveyard
Seven Patterns of Technology Failure That Repeat Across Decades
Founders rebuild MongoDB-as-default, Google Reader, Microsoft Bob without knowing why each one failed. Seven recurring failure patterns, with named examples and how to spot them in your stack.
Books
The Cybersecurity Founder Reading List, Ranked by Stage (2026)
Generic founder reading lists do not map to cybersecurity-startup reality. Here is the 16-book list I would hand any cybersecurity founder, ranked by stage.
Startup Credits
$250k+ in Startup Credits in 90 Days: The Application-Order Playbook
Founders apply for credits in random order and get rejected because they tripped a referral-required gate they could have unlocked first. Here is the sequence that unlocks $250k+ in 90 days.
Identity
Authentication vs Authorization: A 2026 Founder's Guide
A founder's guide to the difference between authentication and authorization in 2026, with passkeys, agent auth, JWT pitfalls, and the mistakes I see at scale.
Cybersecurity
Cybersecurity Product Roadmap: A 2026 Founder's Playbook
How to build a cybersecurity product roadmap that survives AI security, compliance deadlines, and threat-driven emergencies. A founder's four-lane framework.
SaaS
The Hard Truths About SaaS in 2026
Building software just got 10x easier with AI. That breaks most of the 2015 SaaS playbook. Here are the new hard truths every SaaS founder needs to see clearly.
Entrepreneurship
Ten Skills I Gained Building Tech Companies (That I Wish I'd Learned Sooner)
The ten skills that actually move the needle for tech founders, from a CIAM founder who scaled to a billion users and is now building in AI security.
Startup
The Newcomer's Guide to the San Francisco Tech Scene
A founder's practical playbook for landing in the San Francisco tech scene: where to live, who to meet, which events matter, and the mistakes to skip.
cybersecurity
I Spent a Decade Building a Password Company. Here's Why I'd Tell You to Kill Yours
I spent ten years engineering, scaling, and defending password-based authentication for a CIAM platform that grew to a billion users.
authentication
Why We Cancelled Auth0 at 350,000 MAU (And How MojoAuth Saved Us $200K Annually)
We cancelled Auth0 over a year ago. Not because it stopped working, but because scaling to 350,000 monthly active users made the pricing model untenable.
startup
I Mapped Every Major Startup Credit Program for 2026. Most Founders Are Leaving $500K+ on the Table
Founders raise venture money to extend runway. Then they leave six figures of free credits sitting in a portal they never logged into.
AI and B2B SaaS growth
Why I Cancelled Semrush After 7 Years (And Why GEO Is the Only B2B Growth Strategy That Matters Now)
I cancelled my Semrush subscription last month. Not because it stopped working, but because the metrics it tracks no longer predict revenue.
zero trust
Zero Trust for B2B SaaS: What Every Founder and CTO Needs to Know
For B2B SaaS companies, Zero Trust isn't an optional enterprise security concept. It's what enterprise buyers are demanding, what audit frameworks
cybersecurity
Why Technical Cybersecurity Founders Fail at Marketing
Great cybersecurity products fail daily. Not because of bad technology, but because technical founders can't translate complex security solutions into
AI and B2B SaaS growth
The founder's survival guide to B2B SaaS growth
90% of B2B SaaS companies fail because they scale with the wrong tactics. This data-driven guide reveals exact strategies for growing from 1-10, 10-100,
AI and B2B SaaS growth
Bootstrapping Growth: How B2B SaaS Startups Can Thrive on a Shoestring Budget
Fuel your B2B SaaS startup's growth without breaking the bank! Learn proven bootstrapping strategies to attract customers, generate revenue, and scale
startup
Are you ready to start a new business?
Many people like starting a business because they feel they have a great idea or can do something better than someone else.
startup
How did I get into Tech Startups?
Are you interested in getting involved in cybersecurity or tech start-ups? Learn about my story and how I got started in this short video.
digital identity
LoginRadius Raises $17M Series A to Fix Customer Identity
In 2018 we closed a $17M Series A to scale LoginRadius. Here is what the round meant and where the journey started.