Deepak Gupta

Writing

All writing

Page 6 of 22.

Mar 10, 2026zero trust

Zero Trust for B2B SaaS: What Every Founder and CTO Needs to Know

For B2B SaaS companies, Zero Trust isn't an optional enterprise security concept. It's what enterprise buyers are demanding, what audit frameworks

Mar 9, 2026AEO

AEO vs GEO vs AIO: What These Terms Actually Mean and Why Your Business Needs to Care

A practitioner's breakdown of AEO, GEO, and AIO. Learn where these terms originated, how they differ from traditional SEO, and how B2B companies use them

Mar 9, 2026GEO

Winning the AI Shortlist: GEO's 70% Product Content Advantage

A 768,000-citation study reveals product content earns 46-70% of AI citations in B2B, while blogs get under 6%.

Mar 6, 2026cybersecurity

The Chrome Extension Backdoor: How 'Productivity Tools' Became Enterprise Attack Vectors

Millions installed 'productivity' Chrome extensions that became malware after acquisition.

Mar 5, 2026AI Zero Trust

Zero Trust in the Age of AI: Why the Classic Model Isn't Enough Anymore

AI didn't just create new attack surfaces. It fundamentally changed who, and what, is requesting access in your environment.

Mar 4, 2026cybersecurity

The Instagram API Scraping Crisis: When 'Public' Data Becomes a 17.5 Million User Breach

17.5 million Instagram accounts leaked through API scraping. Meta denies breach, but your data is on the dark web. Here's what actually happened.

Mar 3, 2026zero trust

Zero Trust Implementation Roadmap: 5 Stages from Legacy to Modern Security

Most Zero Trust initiatives stall not because the technology is wrong but because the approach is.

Mar 2, 2026AI Search

You're Optimizing for the Wrong AI Engine. And It's Costing You Enterprise Deals.

Two cybersecurity companies told me they're optimizing for Perplexity. Their buyer? Enterprise CISOs.

Feb 27, 2026zero trust

Zero Trust Architecture: The Technical Blueprint

Zero Trust isn't magic. It's a specific set of architectural components working together, policy engine, identity fabric, device trust, microsegmentation,

Feb 25, 2026GEO

Understanding RAG Architecture: The Technical Foundation of Effective GEO

RAG powers every AI search engine. Understanding Retrieval Augmented Generation, how it indexes content, retrieves chunks, and cites sources, is essential

Feb 23, 2026AI (Artificial Intelligence)

The Apple-Google AI Deal: What $1 Billion Says About Who's Really Winning the AI Race

Apple chose Google's Gemini over ChatGPT for Siri's AI upgrade. This $1B/year deal reveals who's actually winning the AI race, and it's not who you think.

Feb 20, 2026zero trust

What Is Zero Trust Security? A Plain-English Guide

Zero Trust flips the old security model on its head. Instead of trusting everyone inside the network, it trusts no one by default, and that shift changes

Feb 19, 2026AI (Artificial Intelligence)

ChatGPT Ads Are Coming: What 800 Million Users Need to Know About the New Economics of 'Free' AI

OpenAI just announced ads are coming to ChatGPT. For 800M weekly users, this changes everything about how 'free' AI actually works.

Feb 17, 2026cybersecurity

Why Healthcare Became Ransomware's Favorite Target: A $4.4M Lesson Every CISO Needs

3 million patients couldn't access healthcare after PIH Health's ransomware attack. Here's why hospitals are ransomware's favorite target, and what changes.

Feb 9, 2026data protection

The AT&T Breach Lifecycle: Why Your 'Old' Data Is Getting More Dangerous

AT&T's $177M settlement covers 73M customers, but the real story is how breach data from 2019 just resurfaced in 2026 with fully decrypted SSNs. Here's why.

Feb 6, 2026GEO

The Complete Guide to Generative Engine Optimization: What B2B SaaS Companies Need to Know in 2026

After scaling CIAM SaaS Platform, I've learned that ranking on Google isn't enough anymore.

Feb 4, 2026customer data

TikTok's Privacy Crisis: What 150% Surge in App Deletions Tells Us About User Trust

TikTok's new U.S. ownership brought privacy changes that sparked mass deletions. Here's what actually changed and what it means for your data.

Feb 3, 2026CIAM

Your Complete Guide to Breaking Into IAM: The Career Most Security Engineers Are Overlooking

IAM is one of cybersecurity's most in-demand, and least understood, career paths. If you're a young engineer wondering where to start, this is the

Jan 30, 2026authentication

The Complete Guide to Authentication Implementation for Modern Applications

A comprehensive developer guide to implementing secure authentication in modern applications. Covers OAuth 2.

Jan 27, 2026podcast

Top AI Technology & Cybersecurity Podcasts to Follow in 2026

From AI agents and MCP to cybersecurity threats - discover the podcasts that industry leaders rely on.

Jan 27, 2026AI (Artificial Intelligence)

Clawdbot Is What Happens When AI Gets Root Access: A Security Expert's Take on Silicon Valley's Hottest AI Agent

Clawdbot is the viral AI assistant everyone's installing, but giving AI agents full system access raises critical security questions.

Jan 26, 2026authentication

Top Authentication Methods for Preventing Data Breaches

Authentication determines who gets in and who stays out. Getting this right means fewer breaches, less downtime, and stronger trust with customers.

Jan 2, 2026identity

What is Enterprise Identity, And Why Most Companies Get SSO & RBAC Catastrophically Wrong

Authentication requirements block 75-80% of enterprise deals, costing B2B SaaS companies millions annually.

Dec 23, 2025digital identity

The Global Data Residency Crisis: How Enterprises Can Navigate Geolocation, Storage, and Privacy Compliance Without Sacrificing Performance

A Comprehensive Technical Guide for CTOs, CISOs, and Identity Architects

Dec 18, 2025AI (Artificial Intelligence)