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Dark Patterns fines

Interface designs that nudge or trap users into unwanted choices.

Dark patterns are interface designs that manipulate users: making it far harder to refuse cookies than to accept them, or burying subscription cancellation behind deliberate friction. Both EU cookie-consent enforcement and the FTC's Prime case fall here.

6 penalties · ≈ $3.2B imposed

6 penalties

Amazon · Prime · 2025

Amazon's $2.5B FTC settlement over Prime dark patterns

Paid

The FTC settled claims that Amazon tricked consumers into enrolling in Prime through deceptive sign-up flows and made cancellation deliberately difficult, an internal process nicknamed Iliad. The settlement comprised a $1B civil penalty and $1.5B in refunds to about 35 million customers.

FTC · US$2.5B

Google · Gmail · 2025

CNIL fines Google €325M over Gmail ads and cookies

Final

The CNIL's largest cookie penalty against Google covered advertising inserted directly into Gmail inboxes without consent, alongside continued cookie-consent failures.

CNIL · France€325M$351M

Google · 2022

CNIL fines Google €150M over hard-to-refuse cookies

Final

The CNIL found that Google made refusing cookies far harder than accepting them, a dark-pattern design that did not amount to valid consent.

CNIL · France€150M$162M

Google · 2020

CNIL fines Google €100M over advertising cookies

Final

The CNIL fined Google for placing advertising cookies on users' devices without prior consent and without adequate information.

CNIL · France€100M$108M

Microsoft · Bing · 2022

CNIL fines Microsoft €60M over Bing cookies

Final

The CNIL fined Microsoft for depositing advertising cookies on bing.com without consent and for making it harder to refuse cookies than to accept them.

CNIL · France€60M$65M

Amazon · 2020

CNIL fines Amazon €35M over advertising cookies

Final

The CNIL fined Amazon for placing advertising cookies on amazon.fr visitors' devices without consent or adequate information.

CNIL · France€35M$37.8M