Founder Brand

ChatGPT and Perplexity agree on only 11% of cited domains. Here is the three-tier media model that builds authority instead of a logo wall.

Editors spend about four seconds on a cold pitch. Six templates for source requests, trades, follow-ups, and the diagnostic for why a pitch died.

Pick outlets by whether the engine retrieves them for your buyer's questions. Prestige logos are not a citation strategy.

In B2B and AI search the company often gets retrieved through the person first. Here is how to point founder brand at the product.

A clipping is not a citation. Same-day absorption, an owned page for the claim, and a prompt set to see whether the idea became retrievable.