Zitadel vs Ory.
Last verified 2026-05-07
When Zitadel wins
- Zitadel has enterprise federation breadth; Ory does partially
- Zitadel has auth: sms otp; Ory does partially
- Zitadel has SAML SSO; Ory does partially
- Zitadel has B2B Organizations / multi-tenant model; Ory does partially
- Zitadel has DX: graphql api; Ory does not
When Ory wins
- Ory has fine-grained authorization (Zanzibar-style); Zitadel does not
- Ory has authz: abac; Zitadel does partially
- Ory has ReBAC; Zitadel does not
Both win
- Both support WebAuthn passkeys natively
- Both support social login at scale
- Both have SOC 2 Type II
Pricing comparison
| MAU band | Zitadel | Ory |
|---|---|---|
| 10,000 MAU | $100/mo | $29/mo |
| 100,000 MAU | $600/mo | $350/mo |
| 500,000 MAU | $2,400/mo | $1,400/mo |
| 1,000,000 MAU | $4,500/mo | $2,800/mo |
Side-by-side capability matrix
| Capability | Zitadel | Ory |
|---|---|---|
| Password authentication | ✓ Yes | ✓ Yes |
| Social login | ✓ Yes | ✓ Yes |
| Magic links | ✓ Yes | ✓ Yes |
| SMS OTP | ✓ Yes | ~ Partial |
| Email OTP | ✓ Yes | ✓ Yes |
| TOTP (authenticator app) | ✓ Yes | ✓ Yes |
| Push MFA | ✕ No | ✕ No |
| WebAuthn / passkeys | ✓ Yes | ✓ Yes |
| Biometric | ✓ Yes | ✓ Yes |
| Hardware security keys | ✓ Yes | ✓ Yes |
| SAML SSO | ✓ Yes | ~ Partial |
| OIDC SSO | ✓ Yes | ✓ Yes |
| OAuth 2.0 SSO | ✓ Yes | ✓ Yes |
| Enterprise federation | ✓ Yes | ~ Partial |
| Passwordless-only flows | ✓ Yes | ✓ Yes |
| Adaptive MFA | ~ Partial | ✕ No |
| Step-up auth | ✓ Yes | ✓ Yes |
| Capability | Zitadel | Ory |
|---|---|---|
| RBAC | ✓ Yes | ✓ Yes |
| ABAC | ~ Partial | ✓ Yes |
| ReBAC | ✕ No | ✓ Yes |
| FGA engine | ✕ No | ✓ Yes |
| API authorization | ✓ Yes | ✓ Yes |
| Fine-grained permissions | ✓ Yes | ✓ Yes |
| Capability | Zitadel | Ory |
|---|---|---|
| Self-service registration | ✓ Yes | ✓ Yes |
| Progressive profiling | ✓ Yes | ✓ Yes |
| Self-service account | ✓ Yes | ✓ Yes |
| Bulk user import | ✓ Yes | ✓ Yes |
| Admin user search | ✓ Yes | ✓ Yes |
| Custom user metadata | ✓ Yes | ✓ Yes |
| Organizations / tenants | ✓ Yes | ~ Partial |
| Multi-tenancy | ✓ Yes | ✓ Yes |
| Capability | Zitadel | Ory |
|---|---|---|
| REST API | ✓ Yes | ✓ Yes |
| GraphQL API | ✓ Yes | ✕ No |
| SDKs | 6 listed | 9 listed |
| CLI | ✓ Yes | ✓ Yes |
| Terraform provider | ✓ Yes | ✓ Yes |
| Local emulator | ✓ Yes | ✓ Yes |
| Extension model | Actions (custom code) + Event-driven webhooks | Webhooks + custom UI nodes (self-service flows are configurable, not hooks-driven) |
| Capability | Zitadel | Ory |
|---|---|---|
| Bot detection | ~ Partial | ✕ No |
| Breached password detection | ✓ Yes | ✓ Yes |
| Brute-force protection | ✓ Yes | ✓ Yes |
| Anomaly detection | ~ Partial | ✕ No |
| Log streams | ✓ Yes | ✓ Yes |
| Audit logs | ✓ Yes | ✓ Yes |
| GDPR data export | ✓ Yes | ✓ Yes |
| PII minimization | ✓ Yes | ✓ Yes |
| Post-quantum roadmap | ✕ No | ✕ No |
| Capability | Zitadel | Ory |
|---|---|---|
| MCP support | ✕ No | ~ Partial |
| OAuth 2.1 | ✓ Yes | ✓ Yes |
| Dynamic client registration | ✓ Yes | ✓ Yes |
| Agent vs human token separation | ✕ No | ~ Partial |
| Web Bot Auth | ✕ No | ✕ No |
| Capability | Zitadel | Ory |
|---|---|---|
| SOC 2 Type II | ✓ Yes | ✓ Yes |
| ISO 27001 | ✓ Yes | ✓ Yes |
| ISO 27018 | ✕ No | ✕ No |
| HIPAA | ✕ No | ~ Partial |
| PCI DSS | ✕ No | ✕ No |
| GDPR | ✓ Yes | ✓ Yes |
| CCPA | ✓ Yes | ✓ Yes |
| FedRAMP | ✕ No | ✕ No |
| EU data residency | ✓ Yes | ✓ Yes |
| Capability | Zitadel | Ory |
|---|---|---|
| Consent management | ~ Partial | ~ Partial |
| Preference center | ~ Partial | ~ Partial |
| Purpose-specific consent | ✕ No | ~ Partial |
| Integrates with CMPs | n/a | n/a |
FAQ
- How does Zitadel compare to Ory on pricing?
- Zitadel prices on tiered-mau; Ory prices on tiered-mau. See the pricing comparison table on this page for our editorial estimates at 10k / 100k / 500k / 1M MAU using the standard methodology assumptions.
- Should I switch from Zitadel to Ory?
- Switching is a 60–90 day exercise in either direction once SDK rewrites and hooks/Actions migration are accounted for. If your team is hitting cost or feature ceilings on Zitadel, evaluate Ory on the specific axes flagged in the "When Ory wins" list. If you're operating well within Zitadel, the switching cost rarely pays back.
- Do Zitadel and Ory both support passkeys?
- Both Zitadel and Ory support WebAuthn passkeys natively per public documentation. Adoption rates depend on orchestration quality (device-aware prompting, conditional UI), not raw protocol support, see the passwordless guide for the orchestration question.
This comparison is auto-generated from the underlying capability matrix and pricing data on each vendor's profile. Editorial verdict lists below are seeded heuristically from the matrix diff; a maintainer review refines them before the page goes public.