If you lead product
A product leader's curriculum: the organizational shape, the discovery method, the planning cadence, and the foundational behavioral-economics background that informs every product decision.
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Inspired
PickMarty Cagan · 2017
The closest thing to a product management textbook the field has produced. Reread every two years.
Read if you are a product leader at a company transitioning out of founder-mode product.
framework200–350pintermediate - 02
Competing Against Luck
Clayton M. Christensen · Taddy Hall · Karen Dillon · David S. Duncan · 2016
Christensen's last major book and the cleanest explanation of Jobs to Be Done you'll find.
Read if you do product strategy or pricing and want a more rigorous discovery method.
framework200–350pintermediate - 03
Shape Up
PickRyan Singer · 2019
Basecamp's homegrown alternative to Agile — short, opinionated, and free to read online.
Read if you lead a small product/engineering team allergic to Scrum ceremonies.
playbook<200pintermediate - 04
Thinking, Fast and Slow
PickDaniel Kahneman · 2011
The single best foundation in behavioral economics for anyone who designs products or runs decisions.
Read if you design product UX where user decision quality matters (pricing, choice architecture, defaults).
essay collection350p+intermediate