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Loom (Atlassian)
Loom (Atlassian)

Loom for Startups

Six months of Loom Business free for early-stage startups, unlimited async video recording, transcription, and team workspace.

ProductivityNo referral needed3–10 day reviewEasy to apply
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In a sentence

Loom for Startups offers up to 6 months Loom Business free to pre-seed, seed, series a startups, no VC referral required. Review takes 3–10 business days.

Max value
6 months Loom Business free
Credits valid
6 months
Regions
Global
Last verified
Apr 2026

About

Loom (acquired by Atlassian in 2023) is the most-used async screen recording tool for startup teams. The Startup Program provides 6 months of Loom Business free (~$15/seat/month value), unlocking unlimited recording length, AI-generated titles and summaries, custom branding, and engagement analytics.

For distributed teams, async video replaces ~30% of meetings, Loom usage is one of the cleanest signals of a high-velocity remote team.

Tiers

Startup tier
6 months Business plan free for up to 6 seats
  • Pre-Series B
  • <50 employees
How to qualify: Apply via the Loom for Startups form.

Eligibility

✓ You qualify if
  • Pre-Series B
  • <50 employees
  • New Loom Business customer
✗ You don't qualify if
  • Series C+
  • Existing paid Loom customer

How to apply

  1. 1
    Create a Loom workspace
    Sign up and invite your team.
  2. 2
    Apply
    Submit at loom.com/startups with company info.
    www.loom.com/startups ↗
  3. 3
    Plan upgrade
    Workspace is upgraded to Business on approval.

What else you get

  • AI-generated titles, summaries, and chapters
  • Engagement analytics
  • Custom branding
  • Atlassian (Jira, Confluence) integrations

What credits cover (and don't)

✓ Covered
  • Loom Business plan
✗ Not covered
  • Loom Enterprise (SAML SSO, advanced controls)

Tactical tips

  • Tip 1.Use Loom for async standups, design reviews, and customer onboarding videos, three high-leverage use cases.
  • Tip 2.Atlassian integrations are stronger now post-acquisition, works well alongside Jira/Confluence.
  • Tip 3.Pair with Notion or Linear for the project management layer.

Common rejection reasons

  • Series C+
  • Existing customer

Frequently asked about Loom for Startups

Is Loom for Startups free to apply?

Yes. Applying to Loom for Startups does not cost anything and does not require giving up equity. Some programs require a payment method on file that activates only after credits are consumed or expire, check the program detail page for specifics.

How long does Loom for Startups take to review applications?

Processing times are shown on the program detail page. Most programs reply within 1–3 weeks. Self-serve tiers (like AWS Activate Founders) can approve in 2–7 days; partner-referred tiers (like AWS Activate Portfolio) usually take 5–10 days.

Can I combine Loom for Startups with other startup programs?

Most programs stack. The "Stacks well with" section on each detail page lists commonly combined programs. A few important exceptions: if you already claimed AWS credits via Brex or Mercury, your direct AWS Activate amount may be reduced.

What is the most common reason applications to Loom (Atlassian) get rejected?

The top rejection reasons are (1) using a personal Gmail/Outlook address instead of a company domain, (2) having a thin or placeholder website, and (3) mismatched information between the application and Crunchbase/Pitchbook. The tips section on the program page details program-specific factors.

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